Privacy Policy
Last updated: April 2026
Information We Collect
When you visit our website or make a purchase, we may collect the following information:
- Contact information: Name, email address, shipping address, phone number
- Payment information: Processed securely through Shopify — we do not store credit card numbers
- Usage data: Pages visited, time on site, and browsing behavior via Google Analytics
- Communication data: Messages sent through our contact form or email
How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders
- Communicate with you about your order or inquiries
- Improve our website and customer experience
- Send marketing communications (only with your consent)
Third-Party Services
We use the following third-party services that may collect data:
- Shopify: Processes payments and manages checkout securely
- Google Analytics (GA4): Collects anonymized website usage data to help us improve our site
- Netlify: Hosts our website and processes contact form submissions
We do not sell, trade, or share your personal information with third parties for their marketing purposes.
Cookies
Our website uses cookies for essential functions (like your shopping cart) and analytics. You can disable cookies in your browser settings, though some site features may not work properly without them.
Data Security
We take reasonable measures to protect your personal information. All payment transactions are processed through Shopify's secure, PCI-compliant infrastructure. However, no method of transmission over the internet is 100% secure.
Your Rights
You have the right to:
- Request access to the personal data we hold about you
- Request correction or deletion of your personal data
- Opt out of marketing communications at any time
- Request that we stop processing your data
To exercise any of these rights, email us at info@truebluepoolco.com.
Children's Privacy
Our website is not intended for children under 13. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this privacy policy from time to time. Changes will be posted on this page with an updated "Last updated" date.
Contact Us
If you have questions about this privacy policy, contact us at info@truebluepoolco.com or visit our contact page.